Hotel Real Estate Brokerage

LUX Realty packages and sells boutique hotels $5M to $25M.


As an experienced and specialized Boutique Hotel Brokerage Firm, we are ideally equipped to expertly position your unique hotel asset and procure the most qualified buyers at the best possible sale terms.

We’ll Provide You With:

  • A Confidential Assessment and Valuation of your Boutique Hotel
  • Skillful Benchmarking of your Asset’s Performance against the Submarket
  • Thoughtful Recommendations to yield Maximum Value including Operational Adjustments and/or Select Value Enhancements
  • Exclusive Representation to Position, Package and Confidentially Market and Sell your Hotel at the Best Possible Price & Terms

What Makes Us Special? We Have:

  • The Inside Track on Recent Hotel Sale Activity
  • Nuanced Expertise Regarding ADR, OCC and Characteristics of Coastal Lodging Markets from Maine to New York
  • Data Where Limited Published Hotel Operating Information is Available
  • Guidance on the Impact of FEMA’s Latest Flood Maps to Your Coastal Hotel
  • Direct Access to Confidential Listings and Attractive Off-Market Opportunities
  • Active Relationships with today’s Regional Buyers/Sellers
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Daren Hebold provides the leadership, vision & direction for the LUX Companies including LUX Realty. As founder of the LUX Companies, he is a serial entrepreneur who is involved in commercial real estate brokerage, ownership and asset management of both real estate and digital financial assets.

Daren’s brokerage work is focused entirely on specialty hospitality properties including boutique hotels, large scale restaurants, and wedding & events facilities.

Having completed a rigorous educational and experiential curriculum, Daren holds the prestigious and internationally recognized CCIM Designation (Certified Commercial Investment Member). Daren also leads his family owned business, LUX Partners, LLC with its own private commercial real estate asset portfolio.